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ABOUT ME

I’m a creative leader with 10 years of experience in concept-led design across textiles, home goods, and apparel. I specialize in translating trend and cultural insights into strong color palettes, original prints, and clear seasonal stories, guiding ideas from early concept and mood boards through art direction and final execution.

With a BFA in Fashion Design from SCAD, I’ve helped scale emerging brands into nationally recognized lifestyle businesses by building clear, creative foundations rooted in brand storytelling, material exploration, and visual identity. My work includes collaborating with external brands on licensed/ partnership collections, ensuring each project feels true to both the partner and core brand, all while translating to market.

I’m drawn to collaborative, fast-paced environments where strong concepts and visual language drive creative decisions, and where design plays a meaningful role in shaping brand expression.

CONTACT / RESUME

Email:alliedmercer@gmail.com

Tel: 317-828-7596

RESUME

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